What The Latest and Greatest Business Books Always Leave Out
A loyal reader emailed the other day asking me if I had read one of the latest and greatest bestselling business books and it turns I had.
Given how much time
Category
Customer Loyalty
Do This So You Can Stop Juggling Chainsaws
I once advocated that there was a time and a place for lying to your customers. If you’ll remember back to the time I lost my wedding ring (HERE), I
Don’t Let Ego Kill Your Company
In late 2006, a doctor by the name of Atul Gawande received a call from the World Health Organization, who had a small favor to ask him. They wanted to
Flip The Script and Win The Customer Game
In my next book, my co-author Shawn Veltman and I spend a lot of time looking at the psychology of the angry customer.
For example, we look at why it feels
Stop Trying to Manage the Unmanageable
Are you spending your time worried about the wrong things?
I remember an article from a couple of years ago where my good friend Shawn Veltman (who’s also co-authoring my next book with
The Bar has Been Raised – Literally The Best Customer Experience I’ve Ever Had
I was working at LinkedIn/Lynda.com's offices last week in Santa Barbara, California shooting a course for them on creating lifelong, loyal customers. My colleague, the esteemed author, and consultant Roberta Matuson
Finally–A Magical, Simple Ritual to Improve Your Profits!
For people and companies there is only really one way to judge character: Watch their behavior in a wide variety of circumstances. Watch what they do when they’re in the
The Business Strategy Secret Known by The World’s Top Chefs
I started making last night's dinner 36 hours ago. It was the best plate of ribs my family had ever eaten, it was the easiest meal I’ve ever cooked, and
It’s a Trap! Stop Throwing Money on the Flames!
I was speaking to a prospect the other day who told me once a month he liked to take large piles of money and set fire to it in the
The Most Valuable Thing Your Customers Can Give You and How to Get It
How can you measure the value of customer relationships?
Here's an interesting way.
Ask yourself, how much time do you think they willing to give you, and how much importance do they