December 6, 20160Comments

Don’t Get Coal in Your Company Stockings This Year

Santa wasn't so jolly. We spent the weekend visiting my aging grandparents. It was a fantastic opportunity for them to spend some with their great-grandchildren. Their small Ontario town was bustling

April 26, 20160Comments

The Most Important Parts of the Customer Experience You’re Not Even Thinking About

Most people assume that once they've got a customer, that's when customer's experience starts. But they're wrong. The customer experience starts long before the prospect has ever made a purchase, and

October 13, 20150Comments

Cut the Crap about Authenticity – She Should Have Lied

Every expert is the world of sales, marketing, and customer service loves to preach to us and tell us that we all need to be more "authentic" in today's business