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Customer Loyalty

Business
Customer Experience
Customer Loyalty
Customer Service
Customers
Tuesday Tidbit
October 6, 20160Comments

Don’t Make It Easy to Stay – Make It Impossible to Leave

In Evergreen, I talked about the main reasons why most loyalty programs are terribly ineffective. They're usually based on points and rewards with little thought to how to use the
Business
Customer Experience
Customer Loyalty
Customer Service
Just Plain Stupid
Tuesday Tidbit
September 27, 20160Comments

Your Values Might Be Baloney

Why did you fire John? Why did you switch providers? Why did you hire Jill? Why did you reduce the marketing budget? Why did you change the brochure? I ask my clients and executives questions
Customer Experience
Customer Loyalty
Customer Service
Getting Things Done
Tuesday Tidbit
September 20, 20160Comments

Don’t Just Sit There…Do Something

I remember a few years ago everyone in the business world was espousing the benefits of a new productivity book called Getting Things Done (GTD). I read the book and
Business
Customer Experience
Customer Loyalty
Customer Service
Customers
Tuesday Tidbit
September 6, 20160Comments

Customer Loyalty Only Requires 3 Things…

It can feel like you need to pay attention to 4,584,282,221 different things in your company, and I've talked to hundreds of executives who feel like they're drowning in data,
Customer Experience
Customer Loyalty
Customer Service
Customers
Marketing
The Customer Loyalty Loop
Tuesday Tidbit
August 30, 20160Comments

To Reach Your Customers, Stop Shouting & Start Whispering

Do you want your prospective customers to like you and want to do business with you? What if you could achieve that before you even attempt to sell them something. Would
Customer Experience
Customer Loyalty
Customer Service
Marketing
Tuesday Tidbit
August 23, 20160Comments

Telling Stories About Yourself : How to Create Your Own Word-Of-Mouth

There's a comic that's so good I felt like I had to share it with you. Not just because it's funny (although it hits just close enough to home for
Business
Creativity
Customer Experience
Customer Loyalty
Customer Service
Tuesday Tidbit
August 22, 20160Comments

What The Chickens Can Tell You

Want to know the real health of your business? Sometimes, finding the answer is much easier than you think.
Customer Experience
Customer Loyalty
Customer Service
Customers
video
August 19, 20160Comments

The Walter White Exercise

How well do you really know your customers? What about your sales people, your marketing people, your customer service people? Here's a fun little exercise you can use to quiz
Business
Customer Experience
Customer Loyalty
Customer Service
video
August 17, 20160Comments

Doing This Will Instantly Annoy Even Your Most Loyal Customers

You might have loyal customers...but making this critical mistake can instantly turn them off! Don't do it.  
Creativity
Customer Experience
Customer Loyalty
Customer Service
Customers
Tuesday Tidbit
August 16, 20160Comments

Want to Improve the Customer Experience and Reap The Rewards? Do This!

Imagine using a size 14 blue font instead of a size 12 red font and that being the difference between six hundred thousand dollars in revenue. Even the top marketing
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