When You’re Smooth Sailing
Some people would rather not rock the boat. These people are mostly stuck doing what they know and believe to be "right," and they fear the unknown.
Their universe is governed
Category
Business
The 10-Second Rule
Even though I've got bronchitis, one of my kids is sick, and I'm tempted to sleep for the next 72 hours, I know better than anybody how important it is
Sriracha Marketing And How You Can Avoid This Spicy Mistake
Have you ever eaten a hot dog & cheese stuffed-crust pizza?
In the next few days, Pizza Hut will unveil radically new branding across the entire company. They're changing the pies,
Setting The Mood
My wife and I stayed at Trump Hotel in Toronto over the weekend.
From the moment we stepped inside, to the moment we left, the service and experience was second to
Sorry, You Can’t Have That!
I was reminded of today's tidbit while working with one of my clients over the past few days.
People want something other people can’t have.
It’s one of those
Are You Making This 50-Year-Old Mistake?
In 2004, the Harvard Business Review suggested that "Marketing Myopia" was the "most influential idea in marketing in the past fifty years."
The most influential idea in marketing over the
Doomsday Scenario
One of the grave mistakes I've seen all too often is the belief that success is permanent.
After all, when things are good, why rock the boat?
Customers are loyal, and you've
Why You Need To Stop Treating Customers Like Customers
Yesterday was Canadian Thanksgiving and after eating all the turkey and stuffing I could handle, I came home and starting sifting through a pile of mail that had accumulated last
How to Fly Your Business Fearlessly into the Unknown
Four abandoned landings...
The other night I flew home from New York City. As we approached the city of Toronto, we couldn't see anything. Toronto was nowhere to be found.
Damn The Robots!
I got an iPhone 6 the other day.
It hasn't bent yet, but parts of this story made me want to bend it in frustration.
Thankfully, salvation was found.
Here