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30May
Big City, Bright Lights, It’s Showtime!
I just arrived in New York City. Tomorrow morning I’ll be speaking to a group of over 800 people from the Broadway/Theater industry. I’ll be…
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30May
You’ve Got the Right Answer to the Wrong Question
This is one of my favorite business stories of all time: “Semiconductor giant Intel was originally a memory chip manufacturer. But by 1985, memory chips…
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21May
Quit Being so Damned Humble -The Evergreen Show – Episode 46
Can you tell me about 3 times you’ve created huge value for your clients in the past 60 days? 6 times? Can all of your…
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14May
The Magic of Asking Better Questions – The Evergreen Show – Episode 45
In sales, as in all things, a small change in how you begin can lead to a huge change in where you end up. Join…
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07May
One Process, Two Process, Red Process, Blue Process – The Evergreen Show – Episode 44
Sales processes, onboarding processes, retention processes, referral processes, it’s raining processes today! Shawn & Noah discuss how easy it is to create & combine many…
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30Apr
When to Fire a Salesperson Part 2: The Case Study – The Evergreen Show – Episode 43
Shawn presents a juicy case study about that new sales guy who made the most important sale of his life…to you! What do you do…
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24Apr
Upside, Downside, and The Problem with Slothiness
Next week I’m traveling to the UK with one of my clients. We’ll be flying business class, drinking champagne, and spending many hours talking about…
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23Apr
When To Fire a Salesperson – The Evergreen Show – Episode 42
Salespeople might want to skip this one. In this episode, we discuss when to fire a salesperson and why to fire a salesperson. Shawn and…
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16Apr
Radical Candor In Practice – The Evergreen Show – Episode 41
How do you create a corporate culture where people feel comfortable telling uncomfortable truths? Noah and Shawn talk about how to take baby steps towards…
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10Apr
What’s The One Thing You Don’t Want To Tell Me?
Last week I woke up in California and found I could barely open my eyes. I thought maybe I left my contacts in overnight but…
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