One of the most annoying things to me, as a consumer, is calling somewhere to request information and being told they'll get back to me in a few weeks, or
I was chatting with Randy Gage (Author of the New York Times Bestselling Risky Is The New Safe) in Palm Beach last week at Alan Weiss's Premier Thought Leadership Event,
In the classic Hasbro board game Hungry Hippos, each players whacks a lever which causes his/her Hippo to try and eat the most marbles.
Every business is full of Hungry
How well do you manage the expectations of your customers? Your organization can win or lose in the marketplace based on your ability to carefully manage those expectations.
Let me give
A collection of my thoughts, not yours - on topics ranging from business to life. You can find version one HERE and version two HERE.
Partnerships: I see it all the time
I actually DO eat thai food. In fact, I'll try anything once.
But we all know someone who won't eat sushi, fish, vietnamese, or thai food. We find ourselves asking them at
I'll be presenting a rare "almost free" session with the Windsor/Essex Regional Chamber of Commerce on Wednesday, November 13th.
How would you like to maximize the lifetime value of every customer?
During
Viral sensations like Dollar Shave Club or Poo-Pouri tell us a story about marketing, but the story is false.
More often than not, we're led to believe our goal in marketing
Very often, we get strategies confused with plans, goals, objectives, missions, purpose, visions etc. It's crucial to understand the differences within your business. Here's a common sense (under 3-minute) approach
My clients know there's one thing I can help them do better than almost anyone: I help them maximize the value and profits from their current customers.
We can do that