Back in 2012, I presented the closing keynote address to more than 400 publishing executives at their annual conference in Washington, D.C.
I began the lunchtime keynote with a slide that
How involved are you, personally, in your company's sales efforts?
I'm going to guess not nearly enough.
But your business is "different..." This type of thing would never work for your business...
Even if your sales reps are meeting their quotas, you still need to know how they're spending their time. If you don't, this is just plain foolish business. You're likely
Does your company have a mission statement or a value proposition that encompasses the core of what you do?
In skyscrapers everywhere, gorgeous bronze plaques adorn the walls of companies with
How many of your customers and clients that once bought from you, aren't buying from you any more?
Do you know your current attrition rate?
Surprisingly, most companies don't have a
I just finished reading the new book about the Wright Brothers by David McCullough, and it was fabulous.
Wilbur and Orville Wright were utterly obsessed with the idea of creating a
I talk to a lot of small business owners and many of them are pretty bummed out. They say they can't survive, and the economy is the cause. Others complain