Archive for the ‘Social Media’ Category

Me Me Me!

In: Business|Social Media

11 May 2010

Recently I opened a newspaper and saw a big giant quarter page ad from a business that was celebrating 20 years in business! Congrats to us! It’s our Birthday! The odd thing was, nowhere in the ad could I find where they were thanking the customers who had made the past 20 years possible. It was all a big me me [...]

Let’s talk about social media a bit more today. The Problem: Many businesses, who are  jumping on the Twitter and Facebook bandwagon, are gauging success based on having a large number of followers. More is better is what we’ve been lead to believe. I’m not sure why that is. I’m not claiming to be a social media expert. There’s [...]

Yesterday I picked up a handful of flyers off my driveway. Twice a week, I get a pile of tangible spam delivered directly to my driveway; and as far as I can see, there is no “opt-out” or “unsubscribe” button. It seems to just drop out of the sky. I decided to take a look [...]

You’re probably wondering what the heck my lizard brain is and why it would be posting to my blog. I don’t blame you. When I first heard the term I was just as confused as you might have been when you read the title of this post. I first heard the term in Seth Godin’s [...]