linchpin in training
In: Marketing
7 Jul 2010Every small business knows the importance branding. Repetition, repetition, repetition. The message needs to remain the same. Keep your brand in tact. Some businesses go insane when it comes to branding. The only font we use is size 14 Arial Bold in color #367286 Here’s the thing. Small businesses don’t need to worry about this [...]
Warning: I make no guarantees in regards to your gag reflexes after you scroll down. This morning, I stumbled over to our local classifieds website and saw a sponsored (paid) advertisement along the top banner for an “upscale spa 4 men.” I kid you not. Somebody’s advertising budget paid for this ad. I wish I [...]
I’m sure you’ve seen the following video before. There’s an important and timeless lesson here for anyone in business. I remember years ago, I had heard the story of Elisha Graves Otis. Otis invented the first safety elevator back in 1850. Have you ever been inside an elevator and wondered what would happen if the [...]
Last summer, my wife and I took our first trip to Chicago. As I started doing my research, and carefully mapping out all the places I wanted to check out, there was one place that started to show up more and more. That place was Hot Doug’s. Hot Doug’s, also known as the The Sausage [...]