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Where’s Noah?

I’ve been MIA for almost two weeks now.

Here’s a quick little post on what I’ve been up to lately. I’ll have more in-depth posts for you shortly, but this is where I’ve been.

1) Launching an online retail business.

I’ve never sold and shipped a physical, tangible product online before.

This is a whole new ball game for me. I have to deal with wholesalers, sourcing products, working out the margins, packaging, shipping, contracts, merchant accounts, API’s, banks and oh so much more.

It’s fantastic. I’ve found a good sense of flow working on this project. It’s fantastic and the hours can quickly slip away. I’m also working with some great people. Feels good to be working with people directly again.

2) Adding new services to my own business.

I’m in the midst of adding a new series of business related coaching services to my own business. I’ve been spending a lot of time writing copy, testing the copy, rewriting the copy, but more importantly, I’ve been spending a lot of time tweaking the product and the service offering.

I’ve gotten a few emails lately about coaching and consulting services for both online and offline businesses.

3) Removing services from my own business.

Over the past five years, I created and ran a variety of websites that made a lot of money. These websites paid for our house, bought us a vehicle, and took us on endless trips, but I decided it was time to start moving forward.

Some would call it silly, essentially walking away from thousands of dollars per month of income. I disagree.

Sometimes we need to take the riskier path. While it may be the riskier path, in terms of income generation, it’s the smarter path for me at this point in my life.

4) Doing some volunteer jobs.

Some people would say you should never work for free. I disagree.

I’ve been putting in a fair amount of time to do “important” good-feeling type of work. I’ve been helping a few organizations with their websites and marketing.

And the kicker is, it actually does feel good and important. That makes it totally worth it.

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That’s the biz aspect in a nutshell.

The baby’s due date is less than eight weeks away. My wife, Heather, is doing fantastic. She looks beautiful and is happier than ever. She’s had an amazingly problem-free pregnancy to this point.

We’re anxiously awaiting our Jedi to enter the world.

What’s happening in your life? Let me know.

Choking

Last summer, I choked on a fatty piece of steak.

For a few minutes, I was pretty scared.

I had just arrived at our family cottage and, in a moment of excitement, I bit off a bit more than I could chew. My mind was racing with the thought that I actually might not take another breath of that fresh northern air.

It was a pretty amazing experience. I also hope you never have an experience like this one. I was scared and concerned, yet fully aware of what was going on around me.

It was at that moment, as I watched my mother’s panic stricken face, my wife shedding tears, my cousin Adam jumping to my side and telling the others I couldn’t breath, and my Uncle Joe, without hesitation, jumping in to try to dislodge the steak from my blocked airway that I realized sometimes, we all choke.

Choking, metaphorically, happens to the best of us. We choke in our businesses. We choke at our jobs. We choke in school. We choke in our families.

But sometimes, you just have to let go and trust the people who care about you will jump in and help out.

On the flip side, if you see someone choking, metaphorically of course….Don’t be afraid to jump in and help them.

They might not be able to call for help.

What The Rear View Mirror is Really For

Without our past, most of us wouldn’t be where we are today. Our history is what has shaped us into who we are today and who we’ve become. Our successes and failures have taught us lessons which we can use moving forward. The past is important.

I like to look at the past the same way I use the rear view mirror.

I take a glimpse every now and then to check what’s behind me. If I need to, based on what I see, I’ll adjust accordingly. But most importantly, I keep moving forward.

If you constantly focus on the rear view mirror, you’ll end up in big trouble.

In fact, I DO NOT recommend testing this hypothesis when you get into your car later today. The outcome could be disastrous.

Learn from the past. Don’t stare at it.

The rear view mirror isn’t just used for backing up. It’s used for moving forward.

Get it?

rearview.jpg

Take Control

Picture this scenario.

You’re flying in a plane. It’s just you and the pilot. The pilot suddenly keels over with a heart attack and dies.

The plane now is in a nose-dive.

You now have a choice to make, and you need to make it fast. (This is where your chameleon skills come into play).

Option One: Do nothing. Hold on for the ride. Let gravity decide your outcome.

Option Two: Take control.

Please choose option two. Don’t blame the pilot. Don’t throw a fit. Don’t huff and puff. Just take control.

When your life’s in a nosedive and everything that could possibly go wrong is going wrong, take control.

Don’t blame the economy. Don’t blame your circumstances. Don’t blame your boss. Don’t blame your co-workers. Don’t blame your customers. Don’t blame your spouse.

We all know there are times and moments when it seems like everything is out of our control. “I’ve never flown a plane, and I don’t know how to fly!!!”

Of course you don’t know how! But don’t you think when the stuff’s hitting the fan, it’s worth a shot? The alternative outcome is guaranteed to be worse.

Grab the controls – and take control.

The Speck

The speck is something I’ve been thinking about a lot lately.

When I found myself stuck in a dead-end office job five years ago, I quickly realized that trying to come up with the next Google or Facebook, in my spare time, was probably not going to happen. It looked as if I would continue working in the dead-end office job.

That’s when the idea of the speck came to me.

The idea was simple.

With close to a billion people using the Internet, I only needed to find 300 people, who shared my interests, were interested in what I had to offer, that would be willing to pay me $30 bucks a month, and I could find myself an office with a window.

My own office.

Only 300 people out of a billion. A teeny-tiny, yet extremely powerful, particle of dust. This is what I call the speck.

With a simple concept, like the speck, and a concrete goal on paper (300 x $30), I was off to the races.

I hit that target within a couple of weeks and left my job less than six months later. I haven’t been back to the windowless office in over five years.

Seth Godin talks about Tribes and the importance of finding your tribe. When I heard Seth speaking live last week in Chicago, he spoke about musicians and their ability to harness the power of the Internet to find their tribe and build a successful career at the same time.

The old model worked something like this: Write the music, take a loan out and record your demo, hope to be discovered by a record label, and keep hoping.

We could dive deeper into this old broken model, but your chances of being discovered and actually making money were next to none.

The new model: As Seth suggested, find 3000 fans who dig your music from that ever-growing pool of over a billion people. But find the 3000 who’d be willing to buy your new music for $30 bucks a year, and you’ve made it.

You’re done! Keep producing your art. Keep doing what you love, and earn a solid living at the same time.

$90,000 bucks a year is nothing to scoff at.

Some might argue that as the overall size of the group grows, it becomes harder and more complicated to find your speck.

3000 out of a billion.

300 out of a billion.

100 out of a billion.

In Tribes, Seth stressed that in many cases, the tribes have already been formed and they’re simply looking for a leader. “We need you to lead us”, the book’s tagline read.

I see it like this. You can find your speck faster than ever before. Your speck might even find you. There’s a good chance people on line are looking for you, or someone just like you. They’re ready to cling to you like dust mites on your Grandmother’s dining room table.

Finding 3000 people who like your music out of a billion may be easier then you think.

Finding 300 people to pay you $30 bucks a month for a service or product that you’ve poured your heart and soul into, and created just for them, is easier than you think.

Who knows, maybe your speck is even smaller. Maybe you only need a hundred people, or you may need more.

It doesn’t really matter. The whole point is this - in the big scheme of things, all you probably need to achieve success, beyond your wildest dreams, is nothing more than a tiny speck of people.

Back in 2005, I found a speck, organized them, and signed them up within two weeks. Done.

Five years later, the two weeks it took me to connect a speck of people can potentially happen a heck of a lot faster today. Maybe even overnight. All it takes is one good sneeze.

The speck is a small but insanely powerful concept for mapping your plan for success. As the size of the number of connected Internet users grows, your chances of actually finding your speck increases tremendously.

It worked for me, it can work for you.

Your Chameleon Skills

I don’t like most lizards, but I dig the chameleon.

The chameleon has the unique ability to change colors.

Not only that, it can change its color based on the threat from specific predators.

It can camouflage itself extremely well in certain situations by changing to match the bark of a tree as seen in the photo below.

chameleon.jpg

Photo by Newscientist.com

It can also use this unique skill while hunting. Insects never see the chameleon coming.

In my opinion, the chameleon’s greatest skill is its ability to adapt quickly.

The cool thing is we’re all like chameleons.

We, as humans, have the unique ability to learn and adapt very quickly. Yet we often forget we posses this skill, and spend time fretting and worrying about the “what ifs.”

When we start to realize and utilize our power, we become confident and ready to face the unknown.

Here’s the problem.

A lot of people are using their chameleon color changing skills to blend in. It’s easier to blend into the crowd, and your surroundings, than it is to be seen by others.

It’s easier to blend into to the “bark” of society, than it is to release your music to the world, or start a blog, or write that book you’ve been thinking about, or open that business.

Have the courage of the chameleon.

Jump in to what’s scaring you, and realize you’ve got the skills to adapt as fast as the chameleon. Realize you can learn quickly and have the confidence to jump even at times when you haven’t checked off all the “what ifs”

After you do it a few times, you’ll find nothing is as scary as you thought it would be.

Wise Words

Today I had a chance encounter to talk to one of the top 15 wealthiest men in Canada. They are ranked according to their net worth.

He had three simple suggestions for me.

1) Only do what you love.

2) Have a big, big, big vision.

3) Work super hard.

Wise words that can be applied to anything we do in life.

So simple, yet how many people are wandering through the world not loving what they do, without a vision, and only doing the minimum amount of work required?

Simple steps can mean big changes.

Come Out and Play

I often talk about going against the grain, challenging the status quo, and doing things differently. Occasionally I’m asked, what does that mean?

I see the answer as pretty simple. The way I see it, you’ve got roughly three solid options to choose from. There are more, but let’s start with these three.

The first option is to simply attempt to say or do something unique, original, and different.

The second option is to take something that isn’t unique or original and doing it differently, or doing it better. This means taking something you didn’t come up with and making it your own. Add your own voice to the mix. Not copying but spinning the idea to improve it and make it better.

The third option is the hardest.

Just be yourself and let your true self shine through.

This is the hardest of three because many of us aren’t sure exactly who that is. We spend a great deal of time and energy trying to sort that out. We might read self-help books, or attend a Tony Robbins seminar. That might be a good start.

But don’t give up there. The real magic happens when you truly start exploring.

Option three requires the most soul-searching, the most risk-taking, the most cliff jumping, and edge teetering exploration. It’s the scariest of the three options.

There’s something awesome about edge teetering exploration though. The more you do it, the more you get to see the real you.

The more YOU get to see the real YOU. Come out and play!

Of course, there’s always a fourth option…

The fourth option is to simply do what (nearly, mostly) everyone else is doing. Follow the crowd – Obey the rules – Question nothing. Live a life of mediocrity and compliance within a system that continuously lets you down over and over again.

Three to one.

Tough choice.

How Fluid Are You?

This or that?

Yes or no?

Black or white?

Most of us make up our minds using a set of predetermined assumptions about our world. Our worldview is the result of our upbringing, education, and experiences in our world. Most decisions and choices are made using these pretty tight constraints. We rarely have to think. Our minds were made up long ago.

Pema Chodrom says our minds can be like rocks. In that state, our minds are closed, solid and nearly impenetrable. Breaking through our beliefs takes time and a lot of energy. She continues to explain, however, that the secret to unleashing a flood of unparalleled potential in our lives happens when we become fluid.

Fluid like water.

Like a child, opening your mind to view and explore the world without any predetermined beliefs or assumptions. Not simply buying into things being  “just the way things are.”

Rocks sink to the bottom while water continuously keeps flowing.

Drip, drip, drip.

Go Shawshank

After reading another post that I’d written, a friend of mine approached me quite frustrated with what I’d been writing about lately.
He said, “you know Noah, for some people, that’s just the way things are, but they’re happy with that.”

And he was 100% right.

Many people are happy with the punching parts on the line twelve hours a day. A lot of people don’t mind the fifty-hour work week in the windowless cubicle. Working for the weekend is just fine for many people. Two weeks to do an all-inclusive in Cancun is a fair trade-off.

Genuine happiness can be found in any of the above circumstances and many more. For me, I couldn’t find it. And I couldn’t settle for “just the way things are.”

And that’s the thing. I’m not writing and talking to those people.

I’m talking to the people stuck in those positions that want more. And they know that more is possible. I’m talking to the people who feel stuck without an exit, imprisoned in a life they didn’t plan for. I’m talking to the people like me that aren’t willing to settle.

And believe me, there’s a way out. But your need to start digging. There’s no time for delay. Each and everyday, bit by bit, you need to start picking away. And one day, they’ll come to check on you – and you’ll be gone.

Shawshank it. Redemption is yours for the taking.

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